Services Offered
Verified by Business
Review Highlights
“I was so skeptic about getting any type of wax done and I must say that Serena made me feel so welcome, relaxed and comfortable during every wax.” in 3 reviews
“I've gotten a full Brazilian with Tya twice now and it barely hurt and she's extremely thorough.” in 4 reviews
“Today I was accidentally booked with Sarah (her and Dara work the same shift) but honestly Sarah was also amazing!!” in 5 reviews
Location & Hours
Amenities and More
About the Business
Exclusive studio devoted to the art of waxing. From brows to Brazilians, we offer a full range of professional facial and body waxing services for women and men. We also do Brow & Lash Tinting for men and women.
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Recommended Reviews
Overall rating
50 reviews
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1 star
- SL G.Needham, MA013128Jul 29, 2019Updated review
No one wants to talk about this but here we are. Prior to waxing the city I'd done waxing twice. Both were even less pleasant than a transvaginal ultrasound at the obgyn as it was equally exposed and embarrassing but with far more pain. Waxing the City was the first time I'd done waxing without the strips of cloth that felt like they were ripping off layers of skin along with my dignity.
I love the wax-only method and have found the whole experience less painful and everyone who works there has done a great job. Sure, I wish they handed out wine before going in but considering the intimate experience I've been impressed. Highly recommend for service from front desk to the folks on the table.
I've been happy every time. Even the time I went through the agony and the boyfriend's flight was delayed two weeks. Just kidding he will never stop hearing about that.
The folks here know their work. You won't regret it.Helpful 1Thanks 0Love this 1Oh no 0Business owner information
Waxing The City N.
Aug 1, 2019
Thank you so much for the awesome feedback!!
Jul 28, 2018Previous reviewIf you must have hair removed from the most sensitive and let's face it, unattractive parts of your body this is the place to do it. The staff is always kind and encouraging no matter how much of a whiny baby you are during waxing and I am always glad I came.
- Lily L.Natick, MA024Jul 28, 2023
I had never waxed anything before and decided to give it a try with a Brazilian wax. Talk about jumping in with both feet! This place had good reviews and I'm so glad this is where I chose to go. Val is terrific. Extremely professional and exceptional at her craft. She was very patient with me being a nervous first timer. It didn't hurt nearly as much as I expected, I would describe it more as uncomfortable than painful. It also wasn't at all embarrassing as I anticipated it would be. The receptionist is very friendly and it is very clean inside. I've been twice and it's been a great experience both times.
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Waxing The City N.
Jul 28, 2023
Hi Lily, thank you so much for the awesome feedback! Val is a true pro. We are grateful for your choosing us.
- Yjohnson1908 ..Buckingham Farms, Memphis, TN12124Jun 11, 2022
Fast, friendly service. Dominique was amazing! She explained the process at every step.
Helpful 0Thanks 0Love this 0Oh no 0 - May 8, 2019
Visited for the first time and Serena is FANTASTIC. I've gotten about 4 Brazilian waxes and they've all been pretty painful/long lasting. I was at EWC (another waxing facility) and had to take a few breaks bc the tar they use is insanely painful. This places uses a much softer hard wax and I was out in 20m. I felt ZERO pain the whole time. Great experience from the minute you walk in until you leave. Finally found my places!
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Waxing The City N.
May 8, 2019
Thank you so much for the awesome feedback! Serena is the best and we are grateful you have become part of our family!!
- Antoinette C.Framingham, MA0108Jul 20, 2021
Traci is amazing!!! This was first time there and I'll definitely will be going back!! The Receptionist was so nice also. Thank you
Helpful 0Thanks 0Love this 0Oh no 0 - La Chefs O.San Francisco, CA02May 29, 2021
As usual I go monthly for a Brazilian with Traci. This time I tried the VANICURE and let me tell you it is everything! Ladies first off Traci is professional and thorough and there is no hair left behind. But the vanicure is next level. Iv'e had vajacials before but I think I prefer the vanicure better. The exfoliating cream was not harsh and the cooling mask was extremely relaxing. I even got a scalp massage while my nethers were absorbing the mask.
Anyway shout out to you Traci, you are the real MVP in these hairless streets.Helpful 0Thanks 0Love this 0Oh no 0 - Edita K.Ashland, MA5676May 19, 2022
I will never go anywhere else for a wax. I've gotten a full Brazilian with Tya twice now and it barely hurt and she's extremely thorough. She makes the experience so pleasant and I feel so pampered. Everyone there is lovely and it's such a nice environment. Highly recommend if you're considering it!
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Waxing The City N.
May 19, 2022
Thank you so much, Edita, for such kind words. Tya has been with us since we opened over six years ago and we are blessed to have her, and you, as part of our family.
- Ci Ci N.Boston, MA0522Nov 10, 2019
I have been a loyal customer here forever but I think the service is going down hill. They had a great long time receptionist who really gave a lot to the job but since she left I haven't been feeling it. I called last week to get a new appointment and they kept me on hold for 3 minutes. When I am at the store, I routinely have them take calls while I am checking out.. plus it usually isn't that busy that I could justify the 3 minutes. I never make a change on my appointment but today I had to and I called 2 hours ahead of time. If they had an appointment available before or after I would have taken it but they didn't. I rescheduled and then got the speech about 24 hours notice or being charged. Ugh that really annoys me. I obviously understand that policy and usually show up early for my appointments and have had the people working - on me - be late. It just put me off the place. That speech should be reserved for people who do this all the time and if you're too busy to know those things you shouldn't say anything. This is exactly the kind of thing that made me seek out Waxing in the City in the first place so to start with this all over again makes me think it is time to find someone who needs my money.
Oh and I see the business owner likes to reach out for negative reviews. Please don't bother. Do it right the first time. I never trust a business that didn't because it says to me the the business is trying to get away with things unless you make a stink. And I don't post this to make a stink, I post it so others will be aware.Helpful 2Thanks 0Love this 3Oh no 0Business owner information
Waxing The City N.
Nov 14, 2019
I waited a few days to respond, in spite of your protestations, because it is important to bring a number of concerns to light and for my response to be thoughtful. I did attempt to respond to you privately, because a long time guest deserves the personal contact from an owner. You are correct in stating that I respond to negative reviews. On the occasion we do not live up to even a single guest's standards, much less ours, that is a deep concern of mine. You will also find I respond to positive reviews and attempt to thank those of our family members that have taken the time to comment. Over 95% of the reviews here are quite positive, even the ones that Yelp drops down below.
I attempted privately to discern your issues. I was told that I don't know how to follow instructions.
You said above that you waited on hold on the phone for a few minutes while we dealt with guests in the studio. That clearly upset you. When you are in the studio, if the Coordinator takes a call to put on hold, you are upset as well. As I said privately, I am not sure how to resolve that paradox. For not seeming busy to you, we provided 1300 services last month and are growing 18% year over year. We are quite busy and it appears you have been satisfied with your waxing services, since you made no mention of them here. My front desk coordinators are outstanding people and do an excellent job. I stand behind them just like I did the previous coordinator to which you referred.
I interviewed the team about calls in the past week following your review since you would not formally tell me who you were. There was only 1 person on a Sunday, when we are 90 percent booked that was upset and hung up on them after attempting to set an earlier appointment, was unable to, and booked for the following week. When someone cancels last minute, we do not have the opportunity to rebook the time. The waxer, who is paid on the services they do, does not have an opportunity to be paid for their time. Many are single parents whom I care about quite deeply. You were simply advised of the policy, not charged.
Being a long time guest, I would have hoped that you would have come to me personally to express your concerns. I would have hoped our long relationship had more depth to it than that. Rather you chose, and it is your prerogative, to disparage my business publicly, with 15 of your last 17 reviews of other businesses being negative. My team and I have put our lives into this endeavor.
We are a different kind of family. I care deeply about my guests, like family. I care about my team. They are family. I care about them personally and professionally. We work for the betterment of all.
Normally, I fight to keep every guest, as you have noted. Sometimes, like a marriage, even a long term relationship must unfortunately come to an end if it is not mutually beneficial. That may be the case here. It appears we are unable to make you feel better. While I am sad about this, I believe I have done all I can. If you would like to have your appointment next Sunday canceled, please call the studio at 774-231-0085 and we will do so. You can also respond to the ZipWhip text you get 2 days before your appointment. This will avoid a no-show charge.
You can choose to respond here or not. Also your prerogative. I do not intent to respond again and get into a war of words but rather have stated here who we are for all to see. Either way, I wish you the best. - Jacklyn N.Mendon, MA0144Nov 12, 2020Updated review
I've been going here for a couple years and im always satisfied with the service! Now they have a bunch of great products for skin care etc as well. Julia is amazing! She works quick, and makes it painless. We always have good conversations and she's full of skincare and hair care tips! 1000% Recommend her and this place
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Waxing The City N.
Feb 9, 2018
Hi Jacklyn. Thank you so much for the awesome feedback and welcome to the WTC Natick family!!
Feb 9, 2018Previous reviewMy first experience at waxing the city was great to say the least! I had a Brazilian wax done by Stephanie, she knows what she's doing and is very easy to talk to about your wax, or anything else! I like this place a lot because they don't use strips, making it less painless and they do a quick & clean job. Will be back!
- Márya S.Framingham, MA355Apr 12, 2019
I went here for a Brazilian wax for my first time ever today, and I cannot say enough good things!! I was immediately greeted by the receptionist, who is very friendly and also hilarious. My esthetician, Tina, came out before I even finished the paperwork and took me back right away even though I was early!
Tina was really fantastic and made me feel completely at ease from the start. The entire process took about 45 minutes, and while it wasn't painless, it was not nearly as bad as I was expecting it to be. Tina is funny and charming and chatted with me the whole time which was a great distraction, and also made sure I had all the information about every step along the way.
This place goes beyond hair removal. They gave me a wonderful, comfortable experience from the moment I walked in the door, and honestly even made it fun. I already booked another appointment and can definitely see this becoming a regular thing for me.
I'm so glad I picked this location for my first wax and I would recommend Waxing the City to literally anyone (and everyone!)Helpful 1Thanks 0Love this 1Oh no 0Business owner information
Waxing The City N.
Apr 12, 2019
Hi Marya, thank you so much for the awesome feedback. We are a family and we are so glad you have joined the family.